Do Alt and Title Attributes Help With SEO?

A highly talked about topic is the SEO world is, “Do Alt and Title Attributes Help with SEO?” Well to help shed a little light on this topic, I did some research and came up with a few good conclusions. I’m not suggesting these are 100% accurate but from my initial research they seem to be right on target. I welcome all other SEO experts to share their opinions on this topic by posting their comments – because as we all know, every little bit of information can help us all.

Well to start, I want to provide a brief introduction of each attribute to help you understand their “intended” purpose.

The alt attribute is, popularly and incorrectly referred to as an alt tag and is commonly misunderstood to provide a tool-tip for an image. Both of these are incorrect. First of all, the alt attribute is an attribute and not a tag. The alt attribute was always intended to provide alternative information about an element and is generally required for image and image maps and is not meant to be used to display a tool-tip. The alt attribute, can be used for the img, area, and input elements to help provide alternative information to users who cannot display that element in their browser. As an example, here is how you would define an alt attribute for an image: <img src=”imagepath.gif” alt=”this is our company logo”>. If the image is not displayed the text, “this is our company logo” will be displayed in the place of the image.

The title attribute, on the other hand, is meant to provide additional information about an element, which is displayed as a tool-tip by most graphical browsers. The title attribute can be used to describe any HTML element except for base, basefont, head, html, meta, param, script, and title.

An excellent use for the title attribute is to provide descriptive text within an anchor tag to let the users know where the link will direct them if they click on it. When the user places their mouse over the link, it will display a small tool-tip displaying the title text that you’ve provided. An example would be

So as you can see the alt and title attributes have different purposes but how do they affect SEO? This is the true question we all want to know and understand. Do they help with SEO or are they simply ignored by the search engines? I tested several different scenarios, all in Google, and after my research I’ve come to the following conclusions.

Alt attributes seem to be picked up by Google, whether or not there was a link within that element. Some SEO experts have mentioned that if there is no link, then the alt attribute would not be indexed… from my research I’ve found this to be false.

Going further, I noticed in one testing scenario, if there was an image with an alt attribute and a link to a completely other site, that other site was also indexed by Google when searching for the text within the alt attribute. It was difficult for me to verify this multiple times but I definitely verified it in one testing scenario.

I also took this one step further and analyzed my results with what Google Images was displaying. I immediately noticed that Google sometimes takes the alt attribute text and provides this text as the description for the image in Google Images, something that is very valuable to know and understand when doing SEO for your website.

In all of my testing scenarios, the title attribute do not seem to be picked up by Google and adding a link to that element did not seem to affect this result at all. If you really think about it, this makes complete sense. Since you can place title attributes in almost every element of a website, it would be very easy for a user to affect the search engines by keyword stuffing throughout their web pages, something that Google and the other major players do not want, hence why title attributes do not help with SEO.

In my opinion, you should use the title attribute to help with your user’s experience and not with SEO. Since tool-tips provide more useful information to the user about images, links, fields and much more, you will help your users to understand what is happening around the web page.

So from my testing I’ve determined that a title attribute is meant to provide tool-tips to the user for user experience, whereas the alt attribute is helpful in terms of providing alternative information to the user when their browser cannot display an image or input element and helping to increase the SEO of a website. My recommendation is to pay close attention to when, where and how you are using your alt attributes. If they help with SEO, then you should pay close attention to what you are adding.

When adding images always be sure to add an alt attribute to the code of each image. If you do not have one, then just specify a blank one, such as alt=”". Also, be sure to add alternative text that is relevant to that image, the content on that page and be sure not to specify an alt attribute greater than 100 characters in length, as this may be perceived as spamming.

I hope you find my brief overview on the topic of, “Do Alt and Title Attributes Help with SEO?” to be beneficial for you and your business. I’m sure one could dive deep into this topic, spending weeks determining the differences between how Google, Yahoo! and the other major search engines handle title and alt attributes with regards to SEO for a website.

I welcome all comments and/or feedback.

Health Begins With Water

Health begins with water. Since the body is made mostly of water (about 70%), all body functions are dependent on water. I guess you could call water a universal solvent. Most nutrients with the exception of fats are dissolved in water, transported in the water-based blood system and used by water-filled cells. And, because the cells are filled with water, the water lubricates, them, like cartilage and muscle cells. It also keeps cell walls pliable and receptive to nutrient inflow and waste outflow.

These facts point to the crucial nature of proper hydration for a healthy body. It is even more important as we get older as will be explained soon. Every organ in the body depends on water to function properly and efficiently. When we are not hydrated properly, or we are dehydrated, even a little bit, our bodily functions become labored. Over time, our health can become challenging. It is very subtle at first, then symptoms begin to appear.

The US National Research Council has guidelines that suggest that we require one milliliter of water for every calorie we consume. That translates to approximately one half of your body weight in ounces of water consumed daily. Some scientists and medical community advisers claim that amount is too conservative, that we should drink more. For someone who is obese, very overweight or suffering from a chronic disease, they should be drinking 1 quart (32 ounces)of water for every 30 pounds of body weight.

If we look at body functions, there are four obvious ways that the body loses water; defecation, perspiration, respiration and urination. In addition, the body’s digestive process uses a huge amount of water which can further dehydrate the body if there are not sufficient water reserves. Efficient digestion is also aided by drinking sufficient water between meals to flush the digestive tract and provide enough water for bodily functions.

Obviously, the quality of the water that we use to remain healthy or regain our health is very important. For most people it means the water should be clean and safe to drink. What most people don’t know is that in order to be healthy throughout life the body needs to be as near to a neutral pH as possible and the blood absolutely needs to be between 7.35pH and 7.45pH or we die. That means the fluids in our body need to be reinforced with alkaline, ionized water.

Most of the foods that people eat form acidic ash and waste in the body, so to neutralize it we need to drink alkaline ionized water.

Another component of health that is crucial to us is negative ions. Alkaline, ionized water is full of negatively charged particles which our bodies crave. Without negative ions our bodies decline and age. Eventually our health is eroded and our organs slowly lose their efficient function.

It seems that the “struggle” for health is our attempt to rid our bodies of the positive ions we acquire from our “unnatural” diet and to get enough negative ions into our bodies. Traditionally our Paleolithic ancestors used to eat a predominantly raw food diet supplemented with river and creek water that babbled over the rocks and down waterfalls, thus becoming negatively charged and highly oxygenated.

Sadly our diets have reduced to pulling up to the local drive-through and drinking out of cans and bottles. These habits have created a society of overweight acidic bodies full of positive ions and ill health.

Fortunately the process is simple to reverse. Even if your health is OK now, you should be motivated to remain healthy throughout your life. A few changes to your lifestyle will give you valuable “life insurance.”

In the early 20th Century, the Russians discovered that negative ions were very good for human health. They postulated that if they could create negative ions in water that it would create an easier avenue to health. Through experimentation, the first water ionizers were created. The challenge even today is the bonds that water molecules form are weak. Water ionizers break up the large clusters of water into smaller clusters but they do not hold the ionic microcluster structure permanently once they are formed. So the best way to drink alkaline, ionized water is fresh from a machine that creates it. At best, it can be put into a glass bottle and it will hold its charge and microclustering for two days provided the water is filled right to the rim of the bottle. After that, the weak bonds separate and reform into larger cluster molecules and they lose their negative charge.

Even today, Dr. Emoto has shown that water has memory and can be “programmed.” The concept of alkaline, ionized water, is more and more becoming a household word as people realize the benefits of drinking this special water.

It is estimated that 75% or more of North Americans are dehydrated enough that it affects their health in a negative way. And, with that dehydration there is an acidic inflamed body. It may be “silent” inflammation now, but it will eventually rise up into the radar range and become pain or symptoms. It doesn’t seem to matter that people drink lots of water, it matters more what kind of water they drink.

In a University of Washington study, it was found that many people interpret their thirst as hunger. By giving those in the study a glass of water when they felt hungry, it stopped the hunger pangs in 98% of the people surveyed.

For the average North American, there are one or more toxic chemicals stored in their fatty tissue from drinking treated tap water. That is not even including toxins from the foods we eat, what we put on our skin and hair, what we clean our houses with or environmental pollutants. In the US, 53 million people drink water from municipal water supplies containing potentially dangerous levels of chlorine and fluoride derivatives and by-products, lead, fecal bacteria, fertilizers, pesticides, jet fuels, pharmaceuticals and other impurities associated with cancers and various sorts of metabolic dysfunction and diseases.

I remember a study a few years back where they took hair, blood and urine samples from a famous artist who ate organic, used “natural” products, drank the best water he could find, uses as few chemicals as possible in his art and he wore natural fibers. There were 48 toxic chemicals found in his body. He was really conscious about being a “back to earth” guy and quite shocked at the toxic levels in his body. Alarming, don’t you think?

Because most of us are dehydrated by various degrees, our daytime level of fatigue could be directly related to dehydration and our diets. The typical slump seems to be between 3 and 4 pm, where we reach for that sugary snack or the coffee. If we only knew that by drinking two glasses of alkaline, ionized water after lunch, we could feel much better. Water is so important that only a 2% drop in your body’s natural water level can bring on mental confusion, short term memory loss, inability to focus and sluggishness in doing simple math calculations, sequenced procedures and interpretive skills.

Also, with regards to your health, recent research shows that 8-10 glasses of alkaline, ionized water per day may significantly reduce pain levels, even in backs and joints for up to 80% of sufferers. Research is also showing that if the average person drank at least 5-16 oz glasses of alkaline, ionized water daily, that is plain alkaline, ionized water, not mixed with anything, their risk of getting breast cancer can be decreased by 79%, colon cancer by 45% and bladder cancer by 50%.

How does it work? The properties of alkaline, ionized water are unique. Drinking this water provides a quick supply of available oxygen – making the water an “antioxidant.” In other word, the water has an extra electron attached making hydroxyl ions which are negatively charged. These hydroxyl ions in the ionized water seek out and neutralize free radicals. This is very important, since free radicals are what damage our cells and bring about disease and premature aging. When the hydroxyl ions, as an antioxidant have neutralized the free radicals, the result is a body that is energized, vitalized and oxygen rich. Alkaline, ionized water helps balance the body’s pH by reducing excess cellular and body acidity, helping the body to dissolve and excrete acidic waster products more easily.

The electrolysis process that produces the alkaline, ionized water, not only produces an excess of electrons, it also reduces the cluster size of the molecules from 13 to 14 (which is regular tap water) to 5 to 7. This can happen because of the weak bonds that the water has with molecules around itself. These smaller clusters have a lower molecular weight, making the alkaline, ionized water more easily absorbed by the body. The smaller cluster size is also better able to deliver nutrient to all the cells, tissues and organs and accelerates metabolism as more and more acidic waste is eliminated from the body. So, take your vitamin and mineral supplements with alkaline, ionized water for greater absorption. Conversely, take your medications with neutral water. Normally only about 30% of your medication is absorbed by the body because of our acidic and plugged up condition. Alkaline, ionized water will increase the absorption of your medication and you may get too much.

A normal average North American diet will produce high levels of acidic waste in the body from 97% of what is eaten. We simply don’t eat enough alkaline foods, fruits and vegetables. These acids, if they are not neutralized, can cause inflammation and free radicals. They can kill healthy cells by stealing oxygen and damage them by stealing electrons. Alkaline water and food will not only dissolve these harmful acids, but they will help remove them from the body by allowing them to pass safely through the kidneys and bowels and not be stored in our joints, organs, blood vessels and fat cells.

The qualities of high alkalinity, more oxygen and lower molecular weight act as a powerful cellular detoxifier, helping the body maintain or restore its health and should be part of everyone’s daily regimen. Research in Japan since the 1950′s indicate that most chronic conditions are a result of increased waste, acidity and the resulting impaired body function and immune system.

If you are looking to feel younger, more flexible, vital and alive, or even stay that way, then the answer is clear. Try alkaline, ionized water!

7 Best Tips For Healthy Clay Pot Cooking

Clay pot cooking is the oldest and time-tested method for healthy cooking. While people are struggling to fight the ill effects of modern ways of cooking, with this safe and simple way of cooking, nobody ever had complaints. This is probably the reason people are slowly going back to their roots by switching to clay cookware.

There is a new challenge with clay pot cooking today it is rare that people are making it with the health value in mind so the clay pots available in the market are unfortunately chemical laden and coated with toxic enamels and glazes (like ceramics). The more beautiful and colorful they look on the outside, the more toxins they may leach while cooking. The cheaper they are, it’s possible that additives are used to make them faster and smoother. It’s important that you choose a truly healthy pot and here are 7 tips to choosing and using the best clay pots:

1. Always Choose Primary Clay

Primary clay is the purest form of clay – it has absolutely no toxins. Only primary clay is naturally inert, so doesn’t react to food like metals and ceramics. There are many clay pots available in the market that are made from secondary or tertiary clay but they have contaminants that may leach into your food while cooking.

2. No Chemicals, Glazes or Enamels

Most makers start using chemicals to make the process easier. In fact, every mechanized process needs the raw material to be treated with chemicals. The glazes and enamels might make your clay pots and pans colorful, attractive and even robust but they contaminate food. So always choose a cookware made from unglazed primary clay (or pure clay).

3. Seasoning Is Important

Seasoning your pure clay pot as per instructions is very important for cooking delicious food every time and it also increases the life of your pot. Pure clay is naturally non-stick, so after proper seasoning, if done right, the food should never stick to the bottom.

4. Choose Ingredients Carefully

You have finally chosen the healthiest clay pot – great, but it will all be in vain if you won’t use the right ingredients. For healthy clay pot cooking, make sure you choose all-natural organic ingredients that are unprocessed and nutrition-rich. A balanced diet is all you and your family needs for a healthy body, so always pay attention to the nutritional value of your ingredients.

5. Cook At Medium to Low Heat

Pure clay pots are great retainers of heat and the near infrared heat radiating from their walls cooks food evenly with gentle heat. It keeps nutrients intact and food cooks in almost the same time at low-medium heat as it does on high heat in metal/ceramic cookware.

Cooking at low-medium heat not only prevents food from burning and sticking to the bottom, it also improves the durability of your pure clay pot.

6. Choose A Pot That Manages Steam Well

Steam management is an important aspect of healthy cooking. In conventional cookware, the steam pressure inside the pot gets too much while cooking with harsh, near-infrared heat from metals/ceramics. So their lids have vents to release excessive steam in order to protect the pot from exploding.

Not many are aware that steam is water-soluble nutrients. As the body can’t store them like fat-soluble nutrients, they are needed every day. If the steam is released freely while cooking, the food becomes nutritionally deficient.

An ergonomically designed pure clay pot and lid make sure when steam rises from food, condenses at the inner surface of the lid (the lid being cooler than the pot) and settles back into the food before cooking is complete. This way, the water-soluble nutrients are preserved and your body is nourished with them regularly.

7. Clean With Water – No Soap

Regardless of what the label says, all soaps are toxic. When you are using a 100% non-toxic cookware, it’s important that you keep it away from anything toxic or chemical laden. Pure clay pots are naturally porous, so food doesn’t stick to the surface. You can always clean them with bare hands in normal water. Though you can scrub it a little if burnt food sticks at the bottom.

By following these simple yet useful tips, you can do wonders with healthy clay pot cooking. This will not only keep your body nourished with essential nutrients but will also protect you from common infections and diseases by strengthening your immunity.

What Every Man Should Know About Online Fashion Shopping

Online fashion shopping is growing in popularity because of its ease and convenience. The greatest thing about it is you do not have to leave the comfort of your home. You can browse through selections and purchase items just by clicking on buttons. In some cases, online retailers carry more items than actual outlets. These are just a few reasons why more consumers are shifting to this alternative.

You will find many retailers offering different kinds of clothes. Although this is the case, not all provide consumers with quality goods. Be aware of this while you shop for items to add to your collection. Here are a few tips to keep in mind before you shop. Look for these the next time you shop for mens clothing online.

Fresh looks and extensive collections

Do your shopping with retailers offering the latest trends. The world of fashion is constantly changing and only a few can keep up. Keep yourself updated about what’s in style and what’s not, and apply this knowledge when shopping. Buy from retailers featuring the latest seasonal collections to ensure your wardrobe is up to date.

The complete look – pants, shirts, and the right accessories

Do not waste your time on places selling only tops or the opposite. This will make it difficult for you to mix and match pieces. Online shops offering the whole package make it easier for you to determine which pieces go well with which. It is best to go with those offering you a one-stop shopping trip.

Reasonable prices

Men’s clothing may be more expensive than women’s most of the time, but this does not mean you should buy the first thing you find. Make sure you get value for your money. You can spend a little more on a clothing staple such as a classic shirt. You can use this for many occasions, and getting a product that will last a long time is worth the extra bucks. Look for bargains if you want to buy statement and signature pieces.

Expect to spend a little more for things like suits. This is the most elegant piece you will have in your wardrobe and it is important you select carefully. Quality is important. It should have the right cut and colour, and be made of the right fabric as well.

Style recommendations

The truth is that only a select few men know how to dress themselves – and dress well, at that. One handy tool to look out for is style suggestions. This is where they feature a particular look on a model and list down the items completing the ensemble. For pieces not parts of a ‘complete look,’ seek ideas and suggestions of what to buy it with. This tool will come in handy for those who have difficulty mixing and matching different items. Professional stylists put these looks together and buying the total package will ensure you look your best.

Detailed sizing charts

The biggest downside of online fashion shopping is not being able to try on the clothes before purchasing. Detailed sizing charts are the solution to this problem. This important tool will help you figure out which fits suit your body type. It will make shopping for mens clothing online a more pleasant and fulfilling experience.